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Making Sense of China - Nighttime in Shanghai

Culture Plays A Vital Role For Doing Business In China

You’ve found a factory in China, and before ordering your product and booking inspections, you are taking the intelligent step to visit personally to ensure that your factory is acceptable and its quality control standards are up to snuff. Great! But do you know enough of the basics of the culture to interact with the native Chinese without being too disoriented?

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Blue Hand Reaching - Do You Know Your Customer Touch Points?

Customer Interaction Points

Do you think the only interactions a customer has with your company is through your customer service agents and sales? Unfortunately, there are numerous overlooked customer interaction points where a customer will interact with your company. Most businesses put huge amounts of effort into public facing elements like advertising, press releases, or sales presentations. Unfortunately, [...]

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